Use Your Website to Attract and Keep Customers

Avery Nubson

Dynamic Content Driven Websites can make the Web a Rich Experience for Users

Take Ignus.com for example. Our website has been making many improvements. Besides the visual appearance we have been working hard to incorporate many new updates to make our website user friendly, provide information and showcase our work.

The new website has many new features and tools to help your interaction with us easier. These include many contact forms, a knowledge base and client’s area. Now you now can do many things like sign up for webhosting, request estimates and send inquiries to our company.

Make it Easy for Users to Contact You- There are many send mail forms on our website to contact us. These include a basic contact form, a request estimate form for surveillance systems and a submit service ticket form for basic website changes and web hosting help. One danger to watch out for with send mail forms is to make sure that you respond back to the user either by email or phone.

User Log In – Customers who are currently working on a design project with us can login and view their project proofs at different stages of the design phase. You are also able to approve the proposed mock up with an online web form. This notifies the designer on your project that you had approved the design and are ready to move forward. This helps you view the progress of your design projects and moves the process along faster.

Keep Content Fresh – A great way to keep users visiting your site again and again is to keep your content fresh. Some ways to keep your content updated are to: create an email newsletter with online articles, receive a blog or provide useful information such as articles in a knowledge base.

We feature newsletter articles online and within an RSS feed. Users can subscribe to RSS feeds to receive new articles and information to their email inbox. Microsoft Outlook makes it really simple to incorporate RSS feeds.

Ignus.com features a knowledge base to provide basic how-to information about your hosting account. There are short, easy to follow articles designed to help your with some basic processes that your hosting account can do such as: check hosting account limits, view webstats, manage your email addresses and set up Spam blocking.

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